Masterclass

How much is my Startup Worth?

A beginner’s guide to enterprise valuation.

Startup valuations are notoriously difficult

Founders often struggle to justify their numbers, investors question the assumptions, and both sides wrestle with inconsistent methods. Traditional financial models rarely work for early-stage ventures especially when value lies in intangible assets like IP, data, algorithms, regulatory pathways, or clinical evidence.

Without a clear valuation narrative, startups risk:

  • Undervaluing themselves and giving away too much equity
  • Overvaluing and losing investor credibility
  • Failing to articulate the true strategic worth of their assets
  • Stalling negotiations because the value drivers aren’t clearly understood or demonstrated

If you’ve ever wondered “What is my company really worth and how do I defend that number?” this masterclass is built for you.

Features and Benefits

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Effective Learning

Video masterclass featuring real-world examples and frameworks for your project.
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Industry Expert Led

Developed and taught by medical device investment experts and founders.
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Instant Access Download

Get started today. Watch on-demand at your own pace.

Masterclass Details

Agenda

In this free masterclass, you’ll learn practical, founder-ready valuation techniques tailored for early-stage and growth-stage startups.

You’ll discover:

  • How to use the most relevant startup valuation methods (and when each one makes sense)
  • How to perform IP and intangible asset valuation, the most misunderstood but essential part of a modern startup’s worth
  • How to identify and quantify value drivers such as traction, milestones, ecosystem partnerships, defensibility, and business model scalability
  • How to build a credible valuation narrative that resonates with investors, partners, and acquirers

This is not academic theory. These are the tools used in real-world transactions: venture rounds, strategic partnerships, licensing deals, and M&A.

Masterclass Agenda

  1. Introduction: Why Startup Valuation Is Different

The unique challenges of early-stage valuation

Why traditional corporate finance models often fail

Understanding valuation as both a number and a strategic story

  1. Enterprise Valuation Methods for Startups

Venture Capital Method

Scorecard & Checklist methods

Berkus Method

Risk-factor summation

DCF & comparables�“when they can still work

How to combine methods for a credible valuation range

  1. IP & Intangible Asset Valuation

Types of assets: patents, data, algorithms, regulatory approval pathways, clinical evidence, brand, know-how

Cost, market, and income approaches for IP

How acquirers and strategic partners value IP in real deals

How to incorporate IP valuation into your overall enterprise value

  1. Value Driver Analysis

How to identify your value drivers

How to quantify traction, scalability, defensibility, evidence, customer validation, and partnerships

Translating value drivers into valuation uplift

Building a valuation narrative investors believe

Format

Format: On-demand online video masterclass

Duration: 1 - 1.5 h

Instructor

Dr. Sophie Laurenson, PhD / Executive MBA

CEO and Founder, MedDev Central

With 20 years of experience in the medical device industry�“as a startup founder, corporate scientist, and investor�“I’ve led and advised on valuations across the full product lifecycle, from early-stage concepts to due diligence and exit. My work spans financial modelling, IP strategy, corporate partnering and designing development and commercialisation plans specifically structured to maximise asset valuation.

I’ve had the privilege of working with startups, corporates, and investors to navigate the complex dynamics of the MedTech landscape, aligning innovation with market needs and long-term value creation. I’m especially passionate about building pathways for medical devices that are not only clinically and commercially viable but also socially and environmentally sustainable.

LinkedIn Profile

Who it is for?
  • Startup founders and co-founders
  • Aspiring medical device entrepreneurs from academia or other sectors
  • Advisors, accelerators, and incubators
  • Technology transfer offices (TTOs)
  • Corporate intrapreneurship and open innovation/investment functions
Format
Free

Ready to Value Your Startup with Confidence?

Get access to the free masterclass and learn how to assess, articulate, and defend your valuation�“using proven methods trusted by investors and industry leaders.

Interested in learning more?

Check out our courses on business and asset valuation.

Early-Stage Statup Valuation: (for pre-revenue-generating startups)

Enterprise Valuation: (for later-stage or revenue-generating businesses)

Intellectual Property Valuation:

Comparables / Market-based Valuation:

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